AI Billboard Replacement

AdSwap AI finds the advertising boards in sports video and replaces them with different ads. It works from the video itself, with no camera tracking hardware. Boards are followed through camera movement, and players in front of them stay in front.

Detection: pixel-level board masks, not boxes
Tracking: through camera moves and scene cuts
Occlusion: players and balls stay in front
Footage: highlights, replays, archive
AdSwap
Original

What the system does

Detect

Segmentation models tuned on sports broadcast footage find each advertising board as a pixel-accurate mask, not a box.

Track

Each board is followed through camera moves and cuts, so the new ad keeps the right perspective.

Replace

The new ad is composited into the board area. Players, balls and other moving objects stay in front of it.

Where it stands

This is a proof of concept. The clip above is recorded output from it: drag the handle to compare the original with the AdSwap version. The processing server is currently switched off, so there is no public demo. To talk about a pilot on your own footage, email info@adswap.ai